A brand identity is made up of what your brand says, what your values are, how you communicate your product, and what you want people to feel when they interact with it. Essentially, your brand identity is the personality of your business and a promise to your customers.
- Brand Name
- Brand Appeal
- Target Segment (‘s)
Why is brand identity so important?
The “Face” of Your Business
For all intents and purposes, your brand’s logo is the “face” of your business. But that face should do more than just look cool or interesting — a logo’s contribution to brand identity is associative, too. It tells the public that [this image] means [the name of your company].
Credibility and Trust
Having a brand identity doesn’t just make your product more memorable; it makes your brand more authoritative in the marketplace. A brand that establishes a face, and maintains that face consistently over time, develops credibility among its competitors and trust among its customers.
A brand identity is a template for everything you would include on an advertisement for your business — whether that ad is in print, online, or a pre roll commercial on YouTube. A brand with a face and industry credibility is well prepared to promote itself and make impressions on potential buyers.
Any business needs its own identity that is connected to its core and helps in delivering its message.
Flavorte takes care of this part by developing your logo, brand, slogans, business cards, letterheads, envelopes and all related factors.
We have the creative minds here at Flavorte that can help ﬁnding an out of the box concept for your various campaigns or ads. We can get you BIG ideas to result a BIG audience interest, inﬂuences their emotional response and inspires them to take action.
A sweet and simple storyboard is the best way to share your vision, with a creative scenario and a strong script, you will make it much easier and charming to attract your customers.
We believe that a creative, easy and convenient product name is the ﬁrst important factor that can attract your customers and stick to their minds, helping by time to get the brand name as your name.
We have the agile skilled designers that can link the product name and target in a design that will amaze you and your customers to love your company, in even its logo.